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Top 4 automotive-branded residences transforming Dubai’s skyline

In the world of branded residences, automotive labels are revolutionising the art of exquisite living

Top 4 automotive-branded residences transforming Dubai’s skyline

In the Middle East, branded residences are rising, transforming skylines and appealing to the wealthy. Dubai, particularly known for its luxury real estate, has seen a surge in branded residences, with luxury automotive brands partnering with real estate companies to launch high-end properties. A recent report by Savills revealed that by 2030, non-hotel brands will make up 20 per cent of branded residences, with the automotive-branded residential space growing by 25-30 per cent annually. Experts predict an increase in branded residences as more companies and brands experiment in this realm. Here is a roundup of marque automotive-branded residences making waves in the real estate sector.

Mercedes-Benz Places | Binghatti

Earlier this year, Mercedes-Benz joined forces with Binghatti Properties to commence construction of a 65-storey residential tower that will comprise 150 luxury residences, including two-to-four-bedroom units and five penthouses.

The towering structure will stand at 341 metres in Downtown Dubai, offering uninterrupted views of the iconic Burj Khalifa. Moreover, the tower will consist of three main elements: the core with horizontal balconies, the lamella structure with dynamic lines framing the volume, and the closed southern façade with striking cladding that provides shading and energy efficiency.

What can a buyer expect from this property? With mixed-use facilities including restaurants, sports and wellness zones, lounges, retail spaces, and parking, the residences will showcase a holistic ecosystem. In collaboration with local subsidiaries, developers, and third-party providers, Mercedes-Benz Places | Binghatti will provide advanced mobility solutions such as EV charging, smart apps, ride-hailing, and automated valet parking.

Besides, the project will also draw inspiration from the design philosophy of Sensual Purity Mercedes-Benz, creating an elliptical exterior reminiscent of modern car designs like the VISION EQXX and Concept CLA Class. Overall, with its sleek and futuristic design, Mercedes-Benz Places | Binghatti will embody the cutting-edge innovation seen in high-performance Mercedes-Benz vehicles. 

The Woodland Residences

AMIS made a grand entry into the Dubai real estate market this year with The Woodland Residences, a $115.7 million (AED 425 million) development that is set to redefine the concept of branded residences. Nestled in Meydan’s District 11 with a sellable area of 220,000 square feet, AMIS has collaborated with Laminam to infuse Automobili Lamborghini branded surfaces into every villa, setting a new standard for high-end living.

In this gated community, there will be 30 three-storey five-bedroom villas with terraces on both sides and 13-feet high ceilings, offering ample space and comfort for relaxation for the homeowners. Besides, the villas will offer residents exclusive amenities including a 100-metre swimmable lagoon, private pools, children’s playgrounds, playrooms, relaxation zones, elevators, and stunning views of the Burj Khalifa and Dubai skyline.

Bugatti Residences

The world’s first Bugatti Residences developed by Binghatti will emulate the Bugatti experience not through merely applying design cues of Molsheim’s hypersports cars in an architectural setting, but by creating an authentic atmosphere of excellence and flair, inspired by Bugatti’s design DNA.

The development will comprise two 52-storey towers with a total of 182 units spread across 42 floors, offering a selection of exquisitely designed two, three, and four-bedroom penthouses that will blend the beauty of the French Riviera beaches with the desert landscape of Dubai.

The units will feature lavish amenities, including a Riviera-inspired beach, a secluded pool, a rejuvenating jacuzzi spa, an exclusive fitness club, an exquisite chef’s table, personalised valet services, a private members club, and two state-of-the-art car lifts that connect the garage to the penthouse.

The façade of the towers will resemble a dynamic sculpture, offering a unique perspective from every angle. The interiors will boast floor-to-ceiling windows, high ceilings, and open-plan layouts, creating an airy and spacious feel with an abundance of natural light. It is therefore safe to say that every carefully designed component in this architectural masterpiece will offer an extraordinary experience.

Mira Villas

Mira Villas, a partnership between Mira Developments, Luxury Living Group, and Bentley Home, will be located in the heart of Dubai, just a short distance from Meydan, DIFC, and Dubai International Airport.

This exclusive community will feature 27 villas and nine VIP mansions with breathtaking views of Dubai’s skyline, providing homeowners with a luxurious and tranquil living experience.

Residents will have access to a communal clubhouse, business hub, gymnasium, and a private lagoon that encircles the perimeter of the complex. Complimentary services also include valet parking and a concierge for grocery deliveries. Elevating the standard of luxury living, the interiors will be complemented by high-end European household items such as Frette bed linens, Bernardaud and Christofle porcelain and silver tableware, Lalique glassware, and Gaggenau appliances.

Renowned for its impeccable quality, luxury, and meticulous attention to detail, this project is set to become an iconic brand, and each villa will come fully furnished and equipped with all the essentials for a luxurious living experience.