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NEOM announces luxury coastal destination, Magna, boosting its sustainable tourism portfolio

Magna is NEOM’s newest region within the evolving giga-project development in the northwest of Saudi Arabia, following Sindalah, THE LINE, Trojena, and Oxagon

NEOM announces luxury coastal destination, Magna, boosting its sustainable tourism portfolio

The Board of Directors of NEOM has announced the development of Magna, the luxury lifestyle coastal destination, as part of NEOM’s commitment to developing a sustainable regional tourism portfolio. Located along the Gulf of Aqaba coastline, Magna will join the prestigious list of premier destinations recently unveiled by NEOM, including Leyja, Epicon, Siranna, Utamo, Norlana, Aquellum, Zardun, Xaynor, Elanan, Gidori, Treyam, and Jaumur. The 12 destinations will span 120 kilometres and will comprise 15 luxury hotels, 1,600 hotel rooms, suites and apartments, and over 2,500 premium residences across its destinations.

Magna, as an embodiment of the forward-thinking Saudi Vision 2030, will be designed with a central emphasis on innovative technology, top-tier architecture, and contemporary amenities seamlessly integrated with the environment.

Nadhmi Al-Nasr, Chief Executive Officer, NEOM, explaining the vision of Magna says, “NEOM’s premier coastal region of Magna is a treasure of tomorrow, steeped in natural beauty and advanced technology. Aligned with our three pillars of redefining business, conservation, and liveability, Magna will play a key role in building a strong tourism ecosystem within NEOM. Notably, Magna will contribute positively to the national economic diversification efforts and the broader Saudi Vision 2030 goals, helping to position the Kingdom as a global leader in luxury tourism.”

According to Saudi Vision 2030, Magna and the other destinations are set to boost the Kingdom’s economy with the creation of 15,000 jobs in the tourism, leisure, and hospitality industries. By 2030, the development is expected to contribute $702 million (SAR2.6 billion) to the GDP, house 14,500 residents, and attract over 300,000 overnight visitors each year.